TOP PHOTO: South Campbell County Rotarians learned about “Leadership through the Eyes of a Horseman” from Mike Branch with Flying B Horsemanship. Horseman, author and motivational speaker Mike Branch spoke at Tuesday’s South Campbell County Rotary Club luncheon. He was introduced by Rotarian Caleb Leach, right.

By Charlotte Underwood 

LAFOLLETTE, TN (WLAF) – South Campbell County Rotarians learned about “Leadership through the Eyes of a Horseman” from Mike Branch with Flying B Horsemanship at Tuesday’s Rotary Luncheon held at the LaFollette United Methodist Church. 

Branch is a horseman, author and motivational speaker. He has traveled the world and United States “gentling wild mustangs” and using his “gentling philosophies” to speak to business leaders and individuals. 

He uses his skills with horses to teach leadership to people. His ranch is in Grainger County, in Blaine, Tennessee.

“Horses, like people, need solid leadership. People are like horses and have safety needs and belonging needs. We all have esteem needs and qualified leadership recognizes the needs of their employees,” Branch said. 

Several years ago he wrote a book about his process of “breaking in a horse” called “Leadership through the Eyes of a Horseman”.

“You have to be a man of character, integrity and values and you have to be able to communicate that to our horses and to our people,” Branch said.

Mike Branch spoke about the importance of business leaders “having a vision and having a mission statement.”

His main message was “leadership through trust, partnership through leadership, trust partnership and leadership through love, understanding and communication.” 

He spoke about the importance of these qualities to being a good leader.

“Proper leadership requires character and character-based leadership produces followers,” Branch said. 

He encouraged local business leaders to be “passionate and committed to their companies and employees.” (WLAF NEWS PUBLISHED – 05/03/2023-6AM)